weekly sales sheet

stop by the toast showroom for the first ever sample sale filled with delicious deals (up to 50% off) on their fabulous favors.

• when: now 'til the stock runs out
• where: 3434 waialae avenue, kaimuki
• shop hours: m/w/f/sat - 12p to 6p

fans of allison izu's line of premium petite denim can save 50% off the fall 08 basics line during the one day secret sale.

• when: sat, mar 14th - 2p to 6p
• where: ala moana hotel (exact location tba)
• fyi: text ultimateshop jeans to 32862 to get on the list

spring brides can score 50% off their trial session when booking a maleana senior stylist for their big day.

• when: wedding dates through may 24th, 2009
• fyi: new bookings only

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weekly sales sheet

allison izu * east coast tropics * jo.jah.jae

the first ever soirée à la mode takes over the cupola theatre at the honolulu design center tonight for a holiday shopping event to benefit the juvenile diabetes research foundation. join cupcake boutique, indigenous soap company, jewelry designer katrina cordova, lily lotus, makana mother & baby, paradisus & many more local favorites!

• when: fri, nov 14th - 4p to 8p
• where: 1250 kapiolani blvd

on saturday, get your farmers market fix and then swing by kaimuki for a sneak peek at the latest creations from jewelry designers justine jones & jojo ponciano (shown above).

• when: sat, nov 15th - 10a to 2p
• where: coffee talk, 3601 waialae avenue, kaimuki

the wedding café celebrates the one year birthday of its ward outpost treating customers to a free tote bag with purchase (while supplies last) & complimentary pumpkin crunch if you stop in for a bite.

• secret code: happy birthday wedding café!
• when: sat, nov 15th - 10a to 9p
• where: twc, ward warehouse

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allison izu fall 2008

paniolo + honolulu

it's been over a year since honolulu got its first peek at designer allison izu song's premium petite denim line which will finally go on sale to the public at next week's official launch party. the new collection just may be the first denim collection catering to customers 5'4" and under who, until now, have had to rely on a host of tricks and trips to the tailor when shopping straight off the rack.

there are five styles in the opening collection (including a flirty pencil skirt) in silhouettes cut to show off shapes from size 00 to 10. a uniform dark wash elongates the legs and careful consideration was given to details like the proper placement of knee breaks while keeping distracting embellishments to a minimum. even better, two inseams are offered (27-inches & 31-inches) to help petites of all sizes find their perfect fit.

previews of allison's eponymous fall 08 collection are currently posted on the official website and the entire lineup is expected to be available online at izushop and in-store at local stockists in mid-november.

h|h readers are also invited to meet the designer and shop the collection during the launch party:

• when: thu, nov 6th - 6p to 8p
• where: pearl, ala moana
• fyi: email rsvp [at] allisonizu [dot] com to get on the list

p.s. click rewind to take a peek at past collections.

allison izu premium petite denim

the much buzzed about petite denim line created by allison izu nagato, the designer behind reincarnation, will make its highly anticipated debut tomorrow night. the premium denim collection has been crafted with petite frames (5'4" and under) in mind, with attention given to details like inseam length, proper knee breaks, pocket placement, and a figure flattering waistband.

the 2008 allison izu collection won't be in shops until next year, so the preview party is your best bet to get a firsthand peek and decide which styles make the cut.

• when: tue, oct 9th - 7p to 10p
• where: thirtynine hotel
• rsvp: me [at] allisonizu [dot] com

reincarnation island style

dragonfly * tsuru * oxford

my friend recently reminded me of the work of local girl/designer, allison izu nagato, who recently returned to the islands to launch her collection(s). yep, it seems that the talented mind behind the popular reincarnation hawaii line has more than a few collections up her sleeve.

under reincarnation, allison works her magic by reworking fabric from vintage alohawear and kimono obi into distinctive patterns with a playful, art school vibe. additional details include embellishments like swarovski crystals and hand painted flourishes topping off hand dyed pieces from american apparel.

buddha as duke

fellas can snap up something for themselves via sacred surf company which is bringing a little zen to menswear. the fashion institute of technology grad also has a highly anticipated petite denim line making its debut next month.

if you like what you see, there are a few days left to score 10% off your online order via the designer's eponymous izushop.

• secret code: AN22YS54
• expires: sun, sep 30th