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posh pua spring/summer 2010


a year has zipped by since posh pua was first introduced on h|h and the maui label's spring/summer 2010 collection is a bit overdue for a peek. julie from posh pua sent word about the new lineup while i was deep undercover finishing up h|h's makeover and i finally had a chance to click over to the website and found the new convertible hinahina bikini top too cute not to share. with some simple remanuevering, hinahina can go from strapless to a halter style and offers a sweet surprise around the back with its darling knotted tie.

all in all, there are quite a few new additions to the swim line with five mix-and-match styles on offer this season. while swimwear production has moved off maui to keep up with demand, julie continues to make the everyday staples sewn with eco-friendly textiles including new additions like racerback tanks and bamboo/organic cotton leggings to pair with your favorite tunics and dresses all year round.


metallic racerback tunic * bamboo leggings

the lovely patterned textiles found in the swim collection are limited edition and gone for good once they sell out (aloha sweet hearts pattern!). your best bet is to check in with julie prior to ordering and inquire about the current selection which typically includes three solids and three patterns.

you can scoop up all the featured styles via posh pua's etsy shop as well as the official online shop where the hard-to-fit can order up a bikini with custom measurements. or support your neighborhood stockists and make your way to wings hawaii in paia and guava shop in haleiwa.

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