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Entries in fighting eel (34)


go fish

spied this lovely fish tote on fighting eel's facebook. love the bright pops of cheery yellow and happy design!

$42 in-store.


new peeks: fighting eel spring/summer 2010

zulu + ellie

goodness, somehow almost the first half of the year has slipped by without a fighting eel update so, while my oven is busy slow-roasting tomatoes, i gathered up a few of my favorite styles from the honolulu label's spring and summer collections.

the word from fe hq is that the summer palette was inspired by the gorgeous succulent garden tended to by co-designer rona bennett. summertime's shades are warm and sophisticated and taken from the kiss of color that adds a little depth to the pokey plant's bright green leaves. and, does anyone else agree that kcc's famous cactus garden appears to be the backdrop for summer's lookbook?

lately, patterns have been finding their way into my closet and fe's geometric bailey bone repeat for spring is making me quite happy. the pattern is sprinkled throughout the second spring lineup in an abundance of pretty silhouettes making it it tough to pick just one so click, peek, and pipe in with your favorite, s'il vous plaît!

jolie * dafne * jett
yoko + izzy

spring styles can be scooped up in the online shop and at your favorite neighborhood stockist while summer 2010 is expected to arrive in-store by early june.

and, of course, you know by now (but always worth repeating for new friends) to stop by fe's showroom for fabulous deals on past season looks:


weekly sales sheet

fighting eel * jools * berrysprite

[just a note to let you know that i will be back to a full posting schedule next week. the mister has been on hiatus so we have been enjoying a mini staycation over the past few days which means, alas, h|h was a bit more neglected than planned.]

fighting eel is tempting fans to hele over to its chinatown studio with halloween surprises like dress giveaways and weekend-only discounts!

p.s. off-island readers can save 15% off their entire order in fe's online shop with the secret code below.

  • secret code: trickortreat
  • expires: sat, oct 31st - midnight hst
  • fyi: all sales final

decorating your space became a bit more budget-friendly during fishcake's 20-30-50 sale. buy more, save more with 20% off the first item, 30% off the second item, and 50% off the third item and beyond!

p.s. be sure to take a peek at new arrivals including the happy housewares from alice supply co., a fishcake exclusive.

  • when: now to sat, nov 7th
  • where: 307c kamani street, kaka'ako
  • shop hours: mon to sat, 10a to 6p

Click to read more ...


fighting eel fall 2009 - take two


clicked over to fighting eel today and what should i find but the second round of fall goodness!

while i am one who finds herself grumbling about retailers pushing xmas goods before halloween trick-or-treaters have come a-knocking, i can't help but crush over the cheery and festive stripes popping up throughout the collection. with its playful modern spin on a holiday outfit, the multicolored sweetness reminds me of zooey deschanel singing and strolling her way through elf's winter wonderland.

fe's fall extension also continues to rework the 80's via geo's edgy and punky strappy back while a repeated wave pattern, which first appeared in designer rona bennett's art prints before being reappropriated into a textile, creates a flowy abstract graphic made to woo the stylish girls who surf set.

more peeks below . . .


word is that many fall 2 styles are already selling out so hele over to the butik (co-owned by fe designer lan chung) for first picks, or click over to the stockist list to locate your favorite neighborhood boutique. of course, you can continue to shop past season styles at the fe showroom:

p.s. the latest fall looks will arrive in fe's online shop in the next few weeks, however select styles from round one of fall 2009 can now be scooped up!


fighting eel bridal collection


today, i am happy to present a wedding day proposal from paradise compliments of fighting eel!

the honolulu label recently premiered its first ever bridal collection filled with lovely looks designed with the island bride in mind. designers lan chung and rona bennett have been working on this extension for quite some time digging through fe's style archives to find a handful of looks to revive in wedding day white (with one notable exception: the gorgeous new sophia, shown above).

the results are simply stunning. the entire beach-friendly offering is crafted in the same comfy jersey knit as fe's main line and special attention seems to have been given to small details like the view from behind as you step down the aisle. i suspect the clean lines will find plenty of fans in brides-to-be who dream of picture perfect style with a minimum of fuss.

more peeks below . . .

fiona * molly * lily * ziggy * sienna

also included in the new collection: fe's signature style in 15 silhouettes for your wedding maidens. the mix-and-match frocks offer plenty of versatility with three different lengths (short/tea/floor) and sixteen colorways available for quite a few possibilities to coordinate the wedding party's look. plus, your ladies-in-waiting will appreciate the chance to rock something wearable after the ink is dry on your marriage certificate.

budget conscious brides will also welcome the reasonable price tag (bridal: $175 to $250 & bridesmaids: $150 to $200). sizes range from xs to xl.

currently, the bridal collection is available by special order only at fe's showroom.

p.s. enter to win a fe wedding gown and up to four bridesmaids dresses over at the star-bulletin (deadline: sep 25th).