new peeks: umee resort 2010

ruffled wrap * tailored sarong

chances are you have caught a glimpse of umee's recently launched resort collection lingering amongst my wonderful advertisers wooing you in the sidebar. or, perhaps you happened across the classic hawaiian shirtdress when it debuted earlier this year which was the first hint that designer deena white tearney was planning to branch out from the label's bridal beginnings (remember the little black mu'umu'u featured last year?).

island lovelies yearning for effortless everyday style will be pleased while browsing through the new lineup which is filled with sophisticated separates and charming dresses designed to go anywhere. with an eye on keeping it pretty but practical, deena seems determined to offer kama'aina the chance to dress up like the ladies from her home state of texas but with a minimum of fuss.

hints of island life have been translated into contemporary polynesian prints, tailoring traditional pacific silhouettes, and offering natural fabrications like cotton and silk to keep you cool when the humidity attempts to oppress your style.

classic hawaiian shirtdress

island dress

polynesian shorts

happily, deena is also dedicated to producing all of umee's apparel in hawaii. hooray for keeping it local!

the price tags ranges from $39 to $160 but hele over to the online shop today to knock 25% off sitewide in honor of cyber monday (plus enjoy complimentary shipping on u.s. orders!). you can also find umee styles stocked at the kahala resort and the bridal boutique.

p.s. other one day sales include 25% off catherine weitzman jewelry (secret code: share) and 24% off at maui thing (secret code: monday; expires 12a hst).